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VRLPROAttribution Engine
Interactive ROI Calculator

Billboard & OOH Advertising ROI & Scan Loss Calculator

Calculate how much money you are leaving on the table with static, unmeasured billboards. Estimate your scan volume, app downloads, and Customer Acquisition Cost (CAC).

View API Documentation →
Plans starting at ₹799 / $29Sub-2ms Edge Latency14-Day Free Trial

Billboard & OOH ROI Calculator

Estimate scan attribution, Customer Acquisition Cost (CAC), and projected revenue.

Interactive ROI Engine
Monthly Hoarding / Billboard Budget (₹)₹2,50,000
Estimated Daily Vehicular / Foot Traffic75,000 people/day
Expected QR Scan Rate (%)0.15%
Average In-App Order Value (AOV in ₹)₹850

Projected 30-Day Campaign Return

Estimated Scans

3,375

App Installs

1,519

Effective CAC

₹165

Projected ROAS

1.81x

Projected In-App GMV:₹4,52,200
The Real Problem

The High Cost of Unmeasured Physical Billboards

Without unique location-tagged QR attribution, marketing heads have no way to prove whether a ₹10 Lakh billboard campaign produced any real business revenue.

✕Inability to optimize outdoor ad spend based on performance data.
✕Wasted budget on poor-converting billboard locations.
The VRLPRO Solution

Turn Offline Billboards into High-ROAS Performance Assets

Track every physical billboard with VRLPRO's location-tagged dynamic vector QR codes.

Calculate Wasted Spend

Discover how much revenue you can recover with dynamic attribution.

Implementation Guide

Deploy in 3 Simple Steps

1

Enter Campaign Budget & Estimated Traffic

Input your monthly hoarding rent and daily footfall.

2

See Estimated Conversions & CAC

Our interactive engine calculates expected app installs and customer acquisition cost.

3

Deploy VRLPRO to Track Live ROI

Launch with dynamic vector QRs to measure every scan.

Frequently Asked Questions

Everything you need to know before launching.

Typical OOH scan rates range between 0.05% to 0.3% depending on traffic congestion, visual contrast, and the offer clarity.

Ready to Scale Your Attribution?

Start with 14-day free trial. Instant access to vector QR codes, universal app links, and real-time analytics.